UNICEF UK has claimed that the NHS would
save around £40 million a year if more women breastfed their babies. The organization claims that breast milk
boosts the immune system of babies and offers protection from more than 50
infant and adult illnesses, including respiratory illnesses, gastroenteritis
and ear infections to a degree unattainable by other foodstuffs.

According to UNICEF UK Deputy Director
Anita Tiessen, the vast majority of these women would prefer to have continued
but give up in the face of lack of support. Ms Tiessen would like to see
breastfeeding acknowledged as a major public health issue with investment and
legislation introduced to improve the experience for mothers. She notes that
any financial investment would reap a rapid return.
For her part Sue Ashmore, Programme
Director of the UNICEF UK Baby Friendly Initiative, would like to see
breastfeeding become something that is seen around us every day.
Professor Mike Kelly, Director of the
Centre for Public Health Excellence at the National Institute for Health and
Clinical Excellence, agrees that supporting breastfeeding is a simple idea that
could help reduce health inequalities and save money, two of the most urgent
problems facing the NHS.